Media Production Service
Our mission is to work cooperatively with organizations for the public good. We believe in the important work of nonprofits and public-focused projects that promote the humanities and creative arts, and we want to support their missions through our audio services, such as podcasting, live event recording, audio documentation, audio advertising/marketing, and other programming.
Our innovative approach to podcasting is centered on working with our content partners to create audio projects in support their missions. We bring our expertise in audio production–the tech stuff we know about–and our partners bring the talent and content that reach the audience they serve and know best. Together, our goal is to help you create audio programming that is value-added and revenue-generating.
Our Podcast Partnership shares revenue generated from our podcasts–whether it is from direct advertising, donations, sponsorships, or underwriting. We use a progressive, sliding scale based on amounts raised to support the production of the podcast, but our commitment is that our content partners always receive a share of the revenue. Win/win!
Here’s Our Offer
In our experience, there’s no one-size fits all approach to creative work. And the more complicated media productions are, the greater resources it takes to get the job done. But here’s our initial offer: We’ll work with you to produce some introductory programming–and the dime’s on us. For example, we’ll collaboratively produce up to three podcast episodes with you–for free. After that, we’ll need to talk about how to support future production through underwriting or some other means of revenue such as advertising. (Yeah, we don’t like that part of the business either, but we have to keep the lights on. You get that, right?). But first, let’s talk about your project.
Of course, not everyone is going to like our Podcast-Partnership approach to doing business, and we understand that. For those who want services based on a typical retail media production model, we can provide these services as well.
But if you want to work with us to produce value-added media programming that reaches your particular audience and loyal community of supporters in meaningful ways, you’ll probably want to be involved in the creative process. After all, nobody can represent your organization or project better than you. We want to put you in front of your programming–whether it’s hosting your own podcast, creating an audio walking tour for your museum, or directing your own radio drama. It’s a process, believe us! These projects take time to think through and get right. We’re here to help. Contact us and we’ll talk . . .
Podcast-Partnership Cooperative Q&A [coming soon]